HRM and Culture Research Paper Example | Topics and Well Written Essays - 2000 words

HRM and Culture - Research Paper Example The issue of gender balance at the corporate level is still problematic and one that reflects the social dynamics that surround corporate or market environment. As one tends towards mature democracies, gains that have been made in this effort become more palpable. The reverse is also true with maturing democracies and developing economies such as South Korea. In South Korea, corporate gender balance has been still hard to come by, with very little progress having been made as late as 2005. In South Korea, leading organisations that excel in key sectors such as the telecommunication industry still have corporate leaders who fallaciously think that extending women employment opportunities can undercut organisational development. While this untrue standpoint may simply be dismissed as a sexist myth, the gravity of this standpoint is that it denies the corporate life, collective approach and plurality of views, and thereby subjecting an economy that practices it to underperformance. This may be seen in South Korea and the life and practices of leading organisations therein, such as SK Holdings. ... It is possible that this bias towards women in the recruitment of personnel was not so much caused by unequal gender business strategies than the society’s gender bias. Because of the society’s gender bias towards women, SK’s might have imperceptibly maintained the culture of hiring more men than women. Conversely, it is also possible that SK’s HRM practice (of not hiring women) may have been deliberate and can therefore be regarded as part of the company’s organisational or business strategy. This may be the case, since in the details preceding the case, one of the senior managers of SK Holdings had confessed of having eschewed employing women simply because he believed that women lacked tenacity. He divulged on his belief to the effect that when deadlines are tight and many people are thus required to work overtime, women may not be as reliable as men. It is therefore plausible that SK’s HRM practice of sticking to men may have been a delib erate business strategy, as an artifice to keep organisational production optimal and to meet strict deadlines. 2. How Hiring More Women and Promoting Them Could Improve the Competitive Advantage of This Company A myriad of competitive advantages characterises the hiring and promotion of women. One of the advantages that come with the recruitment and promotion of women has to do with the entrenchment of plurality of ideas in the company’s efforts. It is a fact that women and men think and see things from different perspectives and angles. This means that incorporating women into SK’s workforce is bound to help the organisation come up with more efficient and strategic policies and frameworks. This is well seen in the case of

Human Nature in Macbeth Essay Example for Free

Human Nature in Macbeth Essay Macbeth is a play that examines human nature. During the play there is a significant amount of emphasis on the different attributes and sides of human nature. The play demonstrates that everyone has the ability to do good or evil by what choices they make and what the ramifications of these actions are, decisions are made that affect the outcome of a person’s future. Macbeth is a prime example of the human nature in its very worst form. Throughout the play, Macbeth experience somewhat of a fall from grace. Macbeth’s greed and poor decision making caused him to lose everything he had worked so hard for. He became engulfed in greed and would stop at nothing to gain what he believed was rightly his. He went from somebody who was a strong courageous and well respected man who was an honourable warrior for Scotland. To someone who was so blinded by his hunger for power it drove him to incredible lengths such as killing his own cousin and best friend, to receive what was promised him by the witches. Macbeth’s disloyalty is a huge flaw in his character and part of his human nature. He murdered his long-time friend and king, Duncan. He had no remorse for his actions, he was only concerned for his own safety that he wouldn’t get caught. â€Å"The bell invites me. Hear it not, Duncan, for it is a knell that summons thee to heaven or hell. † (act 2, scene 1) Shakespeare uses the character of Macbeth to demonstrate to his audience that the decisions we make and the actions we take can easily be affected by simple aspects of human nature such as greed, this hunger for power that some people seem to possess and that we can so easily be manipulated by others to do wrong. Lady Macbeth is very manipulative towards her husband, by questioning his manhood, emotionally blackmailing him she brings out his pride to do as she desires. â€Å"When you durst do it, then you were a man; And, to be more than what you were, you would be so much more the man. † (act 1, scene 7) She plays on the weakest parts of Macbeth’s character to manipulate him. â€Å"We will proceed no further in this business. † (act 1, scene 7) This shows that Macbeth was set to not kill Duncan but Lady Macbeth manipulated him to change this mindset. So if were not for Lady Macbeth’s toying and manipulation of Macbeth he would still be the honourable man he once was. Throughout Macbeth, Shakespeare uses his main Characters, particularly Macbeth and Lady Macbeth to show the very worst of human nature and tried to show his audience and anyone to read the play in the years to come that our choices and actions can be easily influenced by others and that everything we do, particularly bad things have serious ramifications, in Macbeths case, The total destruction of himself, his wife and his country.

Calculus Essays -- Mathematics History

Calculus "One of the greatest contributions to modern mathematics, science, and engineering was the invention of calculus near the end of the 17th century," says The New Book of Popular Science. Without the invention of calculus, many technological accomplishments, such as the landing on the moon, would have been difficult. The word "calculus" originated from the Latin word meaning pebble. This is probably because people many years ago used pebbles to count and do arithmetic problems. The two people with an enormous contribution to the discovery of the theorems of calculus were Sir Isaac Newton of England and Baron Gottfried Wilhelm of Germany. They discovered these theorems during the 17th century within a few years of each other. Isaac Newton was considered one of the great physicists all time. He applied calculus to his theories of motion and gravitational pull. He was able to discover a function and describe mathematically the motion of all objects in the universe. Calculus was invented to help solve problems dealing with "changing or varying" quantities. Calculus is considered "mathematics of change." There are some basic or general parts of calculus. Some of these are functions, derivative, antiderivatives, sequences, integral functions, and multivariate calculus. Some believe that calculus is too hard or impossible to learn without much memorization but if you think that calculus is all memorizing then you will not get the object of learning...

Organizational Behavior Final Project

LIU MBA Students for the North Shore Animal League Organizational Behavior For the group project our group chose option A, to design and implement a community service project. We chose to help the North Shore Animal League based in Port Washington, New York. We think this is an important charity to help because the organization receives no federal funding and relies solely on donations from the public. North Shore Animal league is one of the largest no-kill shelters and they have saved close to 1 million cats, dogs, kittens and puppies to date.After our initial meeting in class we brainstormed some ideas on how to fundraise via e-mail. We decided to do a combination of things to raise money for the North Shore Animal League. First, to spread the word, we created a Facebook page to share our project with our friends, family and acquaintances. The page is also viewable to friends-of-friends so it reaches a wide scope of people. The page tells the viewer about the league and our project ; the page features pictures and a link to a fundraising website.The fundraising website was created through North Shore Animal League and gives viewers the opportunity to donate using a credit card. These donations go directly to the league and are tracked through the website. We tried talking to the campus bookstore to see if they would donate some merchandise we could then sell for the cause, but they were unable to. We decided to purchase some snacks in bulk from Costco to sell to raise money. We made the decisions to target a highly populated area with a large amount of foot traffic, in order to reach the most people.Therefore, we orchestrated a fundraising day in Flushing and Hunter’s Point where we passed out fliers, collected donations, and sold the snacks. To reach a larger scope of people, we talked with a local pet store, located in Northport, and they allowed us to set up a table and solicit donations for the league from customers go in and out of the store. We th ought this was a good location because we would likely be reaching animal lovers who would be sympathetic to our cause and therefore more likely to contribute. We also distributed fliers while at the pet store, which included the address for our undraising website so the customers could donate to the animal league when they got home. Psychological contract is defined as individual beliefs, shaped by the organization, regarding terms of an exchange agreement between individuals and their organization (Rousseau). According to the project's instructions, we have 400 points to split amongst the four group members. Our group's psychological contract is that as long as each group member attends each meeting, participates in the fundraising activities, and completes their share of the work equally, each group member will receive 100 of the 400 points.However, if someone cannot fulfill their share of the work, the other group members can deduct points from this member and add them to their own grade. The psychological contract depends on the trust between the group members. In our group we valued the promise to every member to share the work equally and did not violate our contract. Every member was able to express their opinion freely, if someone felt that a group member’s performance was lacking, they can talk openly with the other members and discuss redistributing the points.Our group's psychological contract could not be violated easily because we all wanted to share the work to ensure we got the best grade possible. Through the learning of psychological contract, we built a strong and efficient team. With an effective performance system and strong trust among our members, we reached great achievement. It is very important to figure out how you can motivate the members in a group since it will increase the productivity of the group. The four members in our group have different personalities and personal goal; therefore, the methods to motivate them are tot ally different.There is that minority which is challenged by opportunity and willing to work hard to achieve something (McClelland). For our project we all needed to be part of this minority because we had such limited time. In McClelland’s discussion of Motive A, he talks about setting â€Å"moderately difficult, but potentially achievable goals†¦ tasks to make them stretch themselves a little. † Our group decided early on to set a goal of raising $250, which we thought would be a good amount to strive for considering our time constraint.We found this amount to be difficult, but do-able. Something else McClelland discusses is how the nAch person is constantly spending their time thinking of how to do things better. Through trial and error we were able to figure out what worked for our group. For example, we had a not so successful day fundraising in Flushing, raising only $20 in about 4 hours, and were able to use this experience to find a better way to do this n ext time. The expectancy theory could be used to help outline how we made decisions on how to behave in our group.To begin, you can look at the concept of performance-outcome expectancy, which states every behavior has an associated reward or punishment. For example a group member could have chosen to sit back and let the other members perform, or could have chosen to make a genuine effort. The consequences are that we won’t receive the best grade and won’t raise the most money possible; or our group will flourish with everyone’s involvement. The concept of valence, the idea that each outcome has a specific worth to the individual was apparent as well.Luckily, we all want the some outcome, to raise the most money possible for the animal league and to be graded fairly by our peers, so this wasn’t an issue when it came to motivating our group. Lastly there is effort-performance expectancy, which states that every behavior has associated with it a certain pr obability of success. With this concept we all needed to understand that our efforts would be rewarded with donations. Once we started to receive donations we used this as motivation to get more.Ethical dilemmas are very complex for individuals, according to textbook, â€Å"the notion that its easy to be ethical assumes that individuals automatically know that they are facing ethical dilemma and that they should simply choose to do the right thing. † However, the definition of â€Å"doing right thing† may be different for different people, depending on their culture or background. In our project, we have two ethical dilemmas. First, are we going to donate the exact total amount of money we have raised to North Shore Animal League.The first spot we were collecting donations was in Flushing, where we explained our project to pedestrians and they were usually rude, impatient and less willing to listen to us. Because of this we decided to move to another spot, a park in Hu nters Point where the people were more patient. We collected 20 dollars in this spot, which is much more than we were able to collect in Flushing. We quickly saw that people in these two spots have different characteristics; the people in Hunters Point were more willing to trust us and believe that we were being ethical.The people in Hunters Point stopped and ask us about our project, and about our cause. The people in Hunters Point believed in the good side of people and were more willing to trust us and in return donate. The people who donated to us believed that every penny they were giving us was going to help the animals at North Shore Animal League, therefore, we cannot let them down and we have a responsibility to deliver all of the money we collect. The second dilemma is whether or not we should deduct the cost of the products we sold from the donations we collected.We bought Lays and Doritos for twenty cents per package and bottled water for sixty cents per bottle; we then sold the items for one dollar each. The person who bought the products could say that they should take back some money to compensate themselves for the cost of buying the items. In this case, it is a grey area. If the person does not request to get their money back, one could say they are a person who really cares about the cause they are raising money for. If they did ask to get some money back, one might say they are doing this activity just for a grade.Also, if the person who purchased the goods decided they wanted to be reimbursed, they could embellish the cost and get back more than they paid. This is similar to the activity we did in the classroom where employees were compensated for meals while out on the road. As long as the amount did not exceed eighty dollars per day, they would be reimbursed for food and they did not need to show receipts. In our case, people donated their money to us based on the idea that we will forward all of the money to the North Shore Animal League Our behavior was very important, as it dictated how others made judgments about us.As mentioned in the textbook, some factors of behavior include: tone of voice, body language, gestures and the words we say. People could be led to believe that we are a group of people doing good or committing fraud based on these factors. We found that certain things helped increase the level at which people trusted and believed we were doing good. Our image and the overall passion we conveyed were important factors to ensure other people’s trust us. People were more willing to trust us if we had an advertising board, Facebook website, and a donation website with the North Shore Animal League.Overall, we needed to appear as professional as possible to have the best results. People tend to doubt people they are not familiar with, especially in New York City; thus, we were able to gain their trust by conducting our project in a professional manner. The way we were asking people to make donatio n was also important. We needed to put our message in a way that conveyed the right meaning. It is not easy asking another person for money, people were less willing to donate if they felt they were not getting anything in return.We decided to sell something to deal with this issue, so we could make donors feel that they are donating to a worth cause while buying something. The way that we asked them was also important, if we said, â€Å"Excuse me, would you like to make a donation to support our program? † people usually walked right past us. However, if we said, â€Å"Excuse me, would you like to purchase a bottle of water or a bag of chips to support our program? † people would generally stop and listen to what we had to say. In this assignment, the ability to communicate across language barriers was key.Our group of four consisted of a male (Alex) and female (Danielle) from New York, a male from China (Yunjie), and a male from Taiwan (Wei). Alex and Danielle were u nable to speak any Chinese, and while Wei and Yunjie’s grasp of the English language was exceptional there were still times when communicating proved to be difficult. However, our group was able to continually overcome these communication barriers. For example, in situations where Wei was unable to understand certain English words, Yunjie would explain it to him in Chinese, and vice versa.Also, Alex and Danielle would try and clarify any confusing language by using the simplest English possible. By using the above-mentioned techniques our group was able to consistently overcome any language barriers and communicate effectively to achieve our goals. In addition to communicating across language barriers, our group was also faced with the challenge of communicating across cultures. This difference in cultures was most evident when the group attempted to raise funds for the North Shore Animal League by selling potato chips and water bottles in Flushing, Queens. In the U. S. selli ng lemonade on the street is almost considered a right of passage for many young children. Many American children take the idea of capitalism for granted, having been instilled with the idea of a free market economy from a young age. However, capitalism is not practiced throughout the world. Consequently, Wei and Yunjie had no prior experience selling goods to customers on the street. At first, because of their inexperience, Wei and Yunjie had a difficult time selling potato chips and water to customers. They were unable to reach out to customers and convey the fact that all of the proceeds from the sale would be going to charity.However, after being instructed on various selling techniques and following the example set by their fellow team members, Wei and Yunjie began reaching out to more and more customers. They fully embraced the fundraising concept and acquired the ability to effectively connect with customers to achieve our goals. Aside from highlighting our cultural differenc es, the fundraising experience in Queens also taught our group about the â€Å"Ladder of Inference†, as described by Rick Ross in his article The Ladder of Inference. While fundraising we noticed that many potential customers were extremely cautious about our group’s intentions.Many people did not believe that we were raising funds for the North Shore Animal League and instead thought that we would pocket the money for ourselves. People would take one look at our group and our surroundings and would automatically assume that we were â€Å"conning† them without actually taking the time to see what our true intentions were. This is an example of these potential customers climbing â€Å"The Ladder of Inference†. After we became aware of this we started to hand out fliers for the North Shore Animal League hoping that it would make our position more believable.While this did alleviate some customers concerns there were still many people who simply did not beli eve us. This was an extremely frustrating obstacle that was difficult to overcome. During a team meeting following our fundraising efforts we discussed how we could overcome this obstacle in the future. Our conclusion was that in order to establish trust with potential customers and thereby prevent them from negatively climbing â€Å"The Ladder of Inference† we must make ourselves appear more presentable and official.In the future we would dress in uniforms with nametags. In addition, we would apply for permits to fundraise on city grounds such as parks and playgrounds. It is our belief that by implementing these tactics we would gain the trust of potential customers and become more effective in our fundraising efforts. Unfortunately, due to time constraints, we were unable to implement these changes, however, through this process we learned a great deal and can use this experience in our future endeavors. In our group there was not one decisive leader.We all needed to be lea ders; as we learned from our leadership discussion, leaders are generally the ones who are finding new ways to do things. We all needed to come up with ideas on how to fundraise, and needed to figure out how we could actually get it done. During our class lecture on leadership, we discussed characteristics that all great leaders appear to have. Characteristics that came up over and over again included determination, well liked, personable, persuasive, and someone who has a good support team.By working hard, and working together, we knew we would achieve the best results. As discussed in â€Å"Level 5 Leadership,† a good leader knows that the cause is bigger than them. We used this idea when fundraising; we couldn’t simply go through the motions just to get the grade. We needed to really care about the cause, as great leaders are generally passionate about what they are doing. This is why it was important for our group to visit the Animal League. We thought it would be good to see what they do first hand, and tour their facility.This was an enjoyable experience because we were able to see some of the animals that we are helping, and were able to use our visit as motivation to raise more money. Our group worked together extremely well. We kept in contact through e-mail, weekly meetings before class, and a group text message on our cell phones. Each member offered ideas on how go about the project. We freely critiqued each other’s ideas to find out what would work best for our group. We recognized each other’s strengths and weaknesses and assigned tasks for each group member accordingly. In total we raised $xxx.

Website Design & Development Proposal for Netrux Global Concepts Limited

Website design & development proposal for Netrux Global Concepts Limited Submitted by Ojumatimi Olusegun, Matric Number 010403085 (Full Time) To the MBA department On 02/11/12 Course: Research Methodology (MBA 804) Lecturer: Prof. S. I. Owualah  © Crystal Design Corp 2012 Email: [email  protected] com Web: www. cystaldesigncorp. com Date2nd November, 2012 ClientNetrux Global Concepts Limited Contact:215/219 Ikorodu Road, Ikorodu Lagos Phone: 014708945 Email: www. netruxng. com Project titleWebsite design and development for Netrux Global Concepts Limited Project description The project will involve designing a website for Netrux Global Concepts Limited. The website will be designed to the very highest standard and will reflect Netrux Global Concepts Limited’s established corporate identity. We will use Dynamic HTML code, an open source content management system (CMS) which will allow you to easily add content such as products, text and images to the website with a minimum of technical knowledge, within a tightly defined design framework.We will design the site with Google in mind, however a further online marketing campaign using search engine optimization (SEO) is strongly recommended at some stage in the future, in order to maximize the number of visitors to the site. This work can be done by us, or can be done by another suitable agency. We also recommend building up a mailing list of potential and current clients, in order to send a monthly newsletter to them with good news + special offers. Scope We would undertake to do the following: a.Planning and wireframes b. Photoshop / Fireworks design of homepage look and feel, based wireframes & client suggestions. Up to 3 alternative look-and-feel versions are included in the quote. c. Image research. d. Design of up to 20 interior page templates, based on signed off wireframes. Up to 10 iterations of each are included in the quote as standard. e. Coding and cross-browser testing of all templates. f. E xtensive cross-browser testing at multiple resolutions. g. Creation of up to 8 contact / enquiry forms, if required. . Pages to be coded to be SEO friendly. Note: Keyword research and other SEO is not included in this quote. i. Setup of Dynamic HTML content management system (CMS), for editing text and images on main website. j. Remote training with CMS, delivered via Skype. (up to 1. 5 hours) Note, onsite training can be arranged for an additional cost. k. Basic user guide to CMS. (supplied as video or PDF) Optional We anticipate the client has a relatively small number of high-value customers.Therefore it is worth considering creating some custom-designed email newsletter and promotional templates to keep in touch with the customers and increase customer loyalty and brand awareness. This is an optional extra and would include: a. Setup of email marketing system for capturing email addresses. b. Creation of email newsletter and promotional templates. c. Testing of emails in multipl e email software, including on iPhone, iPad, Blackberry. d. Remote training with email marketing system, delivered via Skype. (0. 5 hours) Note, onsite training can be arranged for an additional cost. Budget Website design & development The budget for the design & development of the website, including integration with the CMS would be N1,490,000. Images Image research is included in the budget. The price of purchasing images or custom photography is additional. All image purchases will be agreed with the client in advance. Copy writing Copy is to be supplied by the client, therefore we have not quoted for it. Should additional copy be required we shall be happy to quote for it. TrainingRemote (Skype) training and CMS user guide (generally delivered as training videos) is included within the budget. Website hostingN450,000 Optional extras: Email design, setup and training N150,000 Monthly email cost:190,000/month (for up to 500 subscribers) Onsite trainingN700,000 Timescale We would anticipate the project taking 10-14 weeks to complete. The exact speed of design & development will be affected by client turnaround times, for example responding to designs etc. About Crystal Design Corp We’re a small company that helps our clients get impressive results from their websites.Our approach is simple. We believe what matters about a company’s website isn’t how pretty it is or how clever the programming is, it’s how successful the site is. And as any good business person knows, success doesn’t come overnight. That’s why we like to work with you over a reasonable period of time to gradually improve the results your website achieves. Clients Our clients include national and multinational companies such as Federal Inland Revenue service(FIIR), Shell Nigeria, Exxon Mobile, Nestle Nigeria Ltd as well as financial institutions like Diamond bank, GTBank and Citibank.Testimonials If you’re going to be building your business based on systems a web development company has created, it’s important you can rely on them. Here’s what some of our customers say about us: Working with Crystal Design Corp is amazing. Those guys rock! Adesegun Samuel, Exxon Mobile The reason we use Crystal Design Corp is that as well as producing really high-quality work, they're reliable, easy to deal with and able to turn around quick deadlines. I can't recommend Ojumatimi and his team enough! Mike Adenuga, Globalcom NigeriaOur background The company was set up by Ojumatimi O. , CEO, crystal-designs in 2011 after working as a web designer for other agencies since 2009. Sola has been a professional web designer since 2007, and has been designing websites since 2005. The Team We have a team of full-time staff, and a network of freelancers we call on for specific expertise or to assist when we get busy. Our core team consists of: Core team: Sola O. , Designer / CEO Lasisi M. Co-Founder, Developer Tosin H. , Junior Designer Additional experts: Tosin A. Photographer Demola O. , Copywriter Seye Cole, Developer Validity This proposal is valid for 2 months from the date at the top. A 40% deposit is due prior to project commencement. The balance is payable on completion. This proposal is for information purposes only and does not form a contract. We aren’t currently VAT registered. Thanks! Thanks for considering working with us †¦ we really appreciate it! If you’ve got any questions, just ask us and we’ll answer them. Email [email  protected] com or call Sola on 07069176181.

The Haunting Truth Behind The Lake by Edgar Allan Poe

The Haunting Truth Behind The Lake by Edgar Allan Poe Poe first published â€Å"The Lake† in his 1827 collection Tamerlane and Other Poems, but it appeared again two years later in the collection Al Aaraaf, Tamerlane, and Minor Poems with a mysterious dedication added to the title: â€Å"The Lake. To–.† The subject of Poes dedication remains unidentified to this day. Historians have suggested  Poe wrote the poem about Lake Drummond- and that he might have visited Lake Drummond with his foster mother, but the poem was published after her death. The lake outside Norfolk, Virginia, also known as the Great Dismal Swamp, was said to have been haunted by two past lovers. The supposed ghosts were not thought of as malicious or evil, but tragic- the boy had gone mad in the belief the girl had died. A Haunted Lake Lake Drummond was said to be haunted by the spirits of a young Native American couple who lost their lives on the lake. The young woman reportedly died on their wedding day, and the young man, driven mad by visions of her paddling on the lake, drowned in his attempts to reach her. According to one report, local legend says that if you go into the Great Dismal Swamp late at night youll see the image of a woman paddling a white canoe on a lake with a lamp. This woman became known locally as the Lady of the Lake, which has given inspiration to a slew of famous writers over the years. Robert Frost was said to have visited the central Lake Drummond in 1894 after suffering a heartbreak from splitting up with a longtime lover, and he later told a biographer that he had hoped to get lost in the wilderness of the swamp, never to return. Although the haunting stories may be fictional, the beautiful scenery and lush wildlife of this Virginia lake and surrounding swamp draw many visitors every year. Poes Use of Contrast One of the things that stands out in the poem is the way Poe contrasts the dark imagery and danger of the lake with a feeling of contentment and even pleasure in the thrill of his surroundings. He refers to the loneliness as lovely, and later describes his delight at waking to the terror on the lone lake. Poe draws on the legend of the lake to tap into its inherent dangers, but at the same time he revels in the beauty of the nature surrounding him. The poem closes with Poes exploration of the circle of life. Though he refers to death in a poisonous wave, he describes its location as Eden, an obvious symbol for the emergence of life. Full Text of The Lake. To In spring of youth, it was my lotTo haunt of the wide world a spotThe which I could not love the less–So lovely was the lonelinessOf a wild lake, with black rock bound,And the tall pines that towered around.But when the Night had thrown her pallUpon that spot, as upon all,And the mystic wind went byMurmuring in melody–Then–ah then I would awakeTo the terror of the lone lake.Yet that terror was not fright,But a tremulous delight–A feeling not the jewelled mineCould teach or bribe me to define–Nor Love- although the Love were thine.Death was in that poisonous wave,And in its gulf a fitting graveFor him who thence could solace bringTo his lone imagining–Whose solitary soul could makeAn Eden of that dim lake.

How to Make Glow in the Dark Mountain Dew

How to Make Glow in the Dark Mountain Dew Mountain Dew has a vibrant yellow-green color to it but ever thought about making it glow? Heres how you do it: Glow in the Dark Mountain Dew Materials 20-oz bottle of Mountain Dewâ„ ¢ (but any 20-oz bottle will work)Glowstick or light stickScissors or wire cuttersDishwashing liquidHydrogen peroxideBaking soda Make It Glow Pour out or drink all but a small volume of the soft drink (~1/4 inch). If your bottle is empty, add a little water.Add a squirt of dishwashing liquid.Use scissors or wire cutters to cut the glowstick.Empty the contents of the glow stick into the bottle. If the liquid wont flow you can snip the glowstick into pieces and just add the pieces to the bottle.Add 1 to 3 capfuls of hydrogen peroxide.Add a pinch of baking soda and immediately seal the bottle.Turn out the lights (if you havent already) and vigorously shake the bottle.Dont drink the contents of the bottle. Keep it out of reach of children or anyone else who might be tempted to drink the liquid. Modern glowsticks are nontoxic, but that doesnt make them good for you to eat. Similarly, dishwashing liquid is not edible. Tips Theres nothing special about Mountain Dew. In fact, you dont even need soda. The glowing red bottle was made using a bit of water, a squirt of Dawn, a broken red glowstick, a couple of capfuls of hydrogen peroxide, and a pinch of baking soda.You dont absolutely need the peroxide or baking soda either. The project works if you add a little detergent and the contents of a broken glowstick to any near-empty 20-oz bottle.However, if you add the peroxide and baking soda, you get an immediate bright glow. Enjoy the glow while you can because the chemiluminescence reaction proceeds rapidly. If you use peroxide you will notice the light starting to fade within about half a minute.Avoid contact with the contents of the glow stick. Clean off any residue from your scissors or another cutting tool. If you get any of the product on your skin, rinse it off immediately with warm soapy water.

What To Do If You Encounter Killer Bees

What To Do If You Encounter Killer Bees Even if you live in an area with African honeybees – better known as killer bees – the chances of your getting stung are rare. Killer bees dont look for victims to sting, and swarms of killer bees arent hiding in the trees just waiting for you to wander by so they can attack. Killer bees sting to defend their nests​ and do so aggressively. If you encounter aggressive bees around a nest or swarm, you are at risk for being stung. Heres what to do if you encounter killer bees: RUN! Seriously, run away from the nest or bees as quickly as you can. Bees use an alarm pheromone to alert other hive members of a threat, so the longer you hang around, the more bees will arrive, ready to sting you.If you have a jacket or anything else with you, use it to cover your head. Protect your eyes and face if at all possible. Of course, dont obstruct your vision if you are running.Get indoors as quickly as possible. If you arent near a building, get inside the nearest car or shed. Close the doors and windows to keep the bees from following you.If no shelter is available, keep running. African honey bees can follow you for as far as a quarter of a mile. If you run far enough, you should be able to lose them.Whatever you do, dont stay still if the bees are stinging you. These arent grizzly bears; they will not stop if you play dead.Dont swat at the bees or wave your arms to fend them off. That will only confirm that you are indeed a threat. Youre likely to be stung even more. Dont jump into a pool or other body of water to avoid the bees. They can and will wait for you to surface, and will sting you as soon as you do. You cant hold your breath long enough to wait them out, trust me.If someone else is being stung by killer bees and cannot run away, cover them with anything you can find. Do what you can to quickly cover any exposed skin or susceptible areas of their body, and then run for help as fast as you can. Once you are in a safe place, use a blunt object to scrape any stingers out of your skin. When an African honey bee stings, the stinger is pulled from its abdomen along with the venom sac, which can keep pumping venom into your body. The sooner you remove the stingers, the less venom will enter your system. If you were stung just once or a few times, treat the stings as you would regular bee stings and carefully monitor yourself for any unusual reactions. Wash the sting sites with soap and water to avoid infections. Use ice packs to reduce swelling and pain. Of course, if you are allergic to bee venom, seek medical attention immediately. If you suffered multiple stings, seek medical attention immediately. Sources: Africanized Honey Bees, San Diego Natural History Museum, accessed March 19, 2010Africanized Honey Bees, Ohio State University Extension, accessed March 19, 2010

Case Study - Just US Example | Topics and Well Written Essays - 1250 words

- Just US - Case Study Example Kicking Horse has planned to open 100% fair trade cafes in Nova Scotia to create further challenge for Just US. The company is dependent on grocery stores to sell their product despite being a strategic business unit. Retailers decide how they want to present product line offered by the company to customers hence the company has limited control over retail channel sales volume. Juliet suggested that the company should invest 7% of annual sales revenue in marketing activities rather than pre decided $20,000 for 2009. The company is following age old advertising channel complemented with news paper, magazine, boards, seasonal point of purchase advertising, CEDIF meeting and website in comparison to integrated marketing communication (for example digital marketing synchronized with other four elements of IMC) followed by competitors (Kitchen 114). The company needs to revamp existing marketing communication program in order to sustain in the competition. The company is operating with fo ur outlets whereas annual sales volume is growing at a rate of at not so attractive rate. The company needs to increase existing product line (all total eight types of offering) in order to attract more customers. Analysis of the Current Situation Competitors Main competitor for the company is Kicking Horse. Starbucks is also planning to enter fair trade coffee market while Loblaws (super market chain) is also challenging Just Us in fair trade coffee market. In accordance to the case study Kicking Horse is one of the major forces in Canadian coffee market. Kicking Horse is promoting coffee products with local name and they are also taking help of e-commerce to increase brand equity among customers. E-Commerce gave the opportunity to the company to expand business outside Canada while Just US is still operating in local market. PEST Political Government of the country influences the business in large extent in terms of providing certificate recognition for fair trade and other interv ening in import process. Economic It is evident from the case that country is under threat of recession hence premium pricing policy might not work for Just US to sell products to low income group people. Social Majority of the coffee lovers in the country gives importance on overall experience rather than enjoying only taste of coffee. Technology Competitors for the company are already using digital marketing to promote their product and introduction of web 2.0 is the next big thing to promote coffee brand. Porter’s Five Forces Threat of New Entrant Market entry barrier to enter fair trade coffee business is low and the business is also very attractive to earn revenue for new

Secure Computer Systems Essay Example | Topics and Well Written Essays - 500 words

Secure Computer Systems - Essay Example Through a depth of experience and breadth of technologies spanning from servers to desktops and laptop PCs to mobile devices, Microsoft offers the most comprehensive technological solution to address this ongoing need". By Kimberly Nelson, Microsoft executive director for e-government, and William Billings, chief security advisor for the Microsoft U.S. Public Sector division. 'Protecting personally identifiable information (PII) (http://www.microsoft.com/industry/government/federal/protectinginformation.mspx) Crippling penalties and fines on errant institutions that have had a lax approach to PII data security will make other private and public institutions vary of storing un-necessary PII data and putting up air-tight security procedures for their existing PII data banks. Frequent changes in PII data security laws will keep private and public institutions on their toes and they will take measures in advance, in order to reduce the cost of updating their security measures. I would like to cite -** A Nevada law that took effect this month which requires all businesses there to encrypt personally-identifiable customer data, including names and credit-card nu

Economy of Tunisia Research Paper Example | Topics and Well Written Essays - 1250 words

Economy of Tunisia - Research Paper Example This saw the unemployment rate drop from 18.9 per cent mark to 16.7 per cent in 2012. The biggest contributors of this growth were the growth of the tourism industry and the mining industry that were heavily affected in 2011. The increased consumption that the country had been experiencing in 2011 from large public expenditures on wages and social programs significantly reduced in the subsequent year. The economy of Tunisia is largely depended on oil, phosphate mining, agri-business, manufacturing of car parts the vibrant tourism sector. In 2011, the country was going through a rough time due to political uncertainty and instability of Libya, and the ever persistent social tensions that were combined with a weak performance of the Euro in the Eurozone. These major factors have been a reason for the slow recovery of the economy (Stampini, and Verdier-Chouchane 2). In 2012, the government of Tunisia wanted to boost the economic recovery by easing the social tensions and trying to impro ve on both its expansionary fiscal and monetary policies. This however did not happen, as only a percentage of what was an ambitious fiscal stimulus package approved in the supplementary budget of 2012 was executed. The actual budgeted expenditures were converted into consumption from their initial investment allocation (Stampini, and Verdier-Chouchane 3). Inflation in the country had a steady rise to 5.9 per cent mark in late 2012, compared to 4.2 per cent the previous year. This was characterized by increased food prices and the general cost of living to the people. Due to the increase in the public discontent because of increased general cost of living, Central Bank of Tunisia tightened the country’s monetary stance in the mid months of the year 2012 to revert the expansionary monetary policy (The World Bank n.p.). Despite the challenges faced by the economy, the economy of Tunisia is ranked at first position in Africa and at the 36th position in global rankings ahead of P ortugal, ranked at 43, Italy, ranked at 49, and Greece at 67 due to its economic competitiveness. Taxes and Debt of Tunisia Tunisia has a high public debt that some analysts consider that it should consider demanding for a reschedule, suspension or even cancellation of the public debt. In the year 2012, the country’s current account deficit widened and hit an 8.1 per cent of the country’s total Gross Domestic Product, financed by Foreign Domestic Income and the external financiers pumped huge inflows of external official financing into the economy. Currently, the public debt stands at 14.4 billion dollars, meaning that the range of the external debt to the GDP is just a little below 50%. Although this is a high rate of the debt, it is yet to reach the untenable range of 60% of the GDP, while the government deficit exceeds 3.0%. The country is yet to reach the threshold where most of the under developed and developing countries are, of an exorbitant debt. Some economist s argue that the debt should be cancelled, on grounds it is an odious and illegal debt that arose from the interests of the ousted president and his relatives, yet the Tunisian people did not see any of it (Tunisia: 2012 Article Iv Consultation 135-149). These issues have been forwarded to the International Crisis group, that has been mandated with the task of determining what the real debt of the country is and what was

Secular Organizations and Sacred Places Paper Research

Secular Organizations and Sacred Places - Research Paper Example National Park Service, 2011). These four American Presidents had played an important role in the creation of the democratic nation of the United States of America. This contemporary monument is admired and respected by all people holding democratic and secular beliefs. On the other hand, the Sphinx of Egypt was built nearly 6000 years ago during the reign of King Khafre (Guardian’s Sphinx, n.d.). Due to the artistic beauty and the message of love radiated by the gigantic sculpture, the Sphinx is popular among the tourists who respect democracy and secularism. The Sphinx has the body of a lion and the divine head of a king or God, which shows the combination of strength and intellect in the mythical creature (Guardian’s Sphinx, n.d.). Significance Mount Rushmore represents freedom, unification, and democracy that have been given to the American citizens by the great American Presidents (South Dakota Mount Rushmore Information, 2011). Since the busts of the American Presi dents are carved on the top of the mountain, the head is shown to be the most sacred part of the sculpture. It was the vision, planning, and successful implementation by the American Presidents who had emphasized freedom and democracy for the unified country.

The Usefulness of Marketing for Media and Entertainment Companies such Essay

The Usefulness of Marketing for Media and Entertainment Companies such as Disney - Essay Example Another marketing strategy that entertainment companies have resulted to is using electronic advertising in animated billboards. An example is Sony which has chosen to advertising in the ever busy New York’s Times Square where it is sure to attract millions of consumers. This marketing strategy has ensured that all the people using Times Square on a daily basis will have the opportunity to experience the advertisement and long to have the Sony phone which means that the sales of the Sony products and hence continue growing the company (Beattie, 2013). Lastly the media and entertainment industries should embrace using social media to advertise. They can advertise their upcoming movies and programs or premier events on their social media pages as a way to notify many people as well as market their products to their consumers to purchase. This marketing strategy has been used by other industries including the airplane companies and the results have been evident in the increase in client base as well as ensuring consumer satisfaction (Vorvoreanu, et al. 2013). Media industry as well as the entertainment industry in general has been experiencing competition in the recent past and marketing is one of the ways to ensure they have gained competitive advantage in the busy industry. Marketing will provide a niche for the company that will decide to spend more in their marketing (Haupeet, 2012). Marketing is also essential because entertainment forms keeps on changing as technology changes. In order to ensure that people are keeping up with these changes and they embrace it as it comes, marketing is the best strategy to do this. If the marketing strategy used will be able to reach many people at once, it then means that these people will also be kept abreast with the changes and will embrace them without much criticism to go with it (Anderson, 2007). The other importance of marketing strategy for the media and entertainment industries is to encourage

Secular Organizations and Sacred Places Paper Research

Secular Organizations and Sacred Places - Research Paper Example National Park Service, 2011). These four American Presidents had played an important role in the creation of the democratic nation of the United States of America. This contemporary monument is admired and respected by all people holding democratic and secular beliefs. On the other hand, the Sphinx of Egypt was built nearly 6000 years ago during the reign of King Khafre (Guardian’s Sphinx, n.d.). Due to the artistic beauty and the message of love radiated by the gigantic sculpture, the Sphinx is popular among the tourists who respect democracy and secularism. The Sphinx has the body of a lion and the divine head of a king or God, which shows the combination of strength and intellect in the mythical creature (Guardian’s Sphinx, n.d.). Significance Mount Rushmore represents freedom, unification, and democracy that have been given to the American citizens by the great American Presidents (South Dakota Mount Rushmore Information, 2011). Since the busts of the American Presi dents are carved on the top of the mountain, the head is shown to be the most sacred part of the sculpture. It was the vision, planning, and successful implementation by the American Presidents who had emphasized freedom and democracy for the unified country.

Prospectus Essay Example | Topics and Well Written Essays - 250 words - 1

Prospectus - Essay Example The social ethics and morals should also be a considered in coming up with a stand on abortion. In my research I want to provide ethical reasoning to support my stand against abortion. In my research paper I will us the ethical standards that shape the society. Additionally, I will borrow heavily from the ethical and morality requirements from the bible. I will relate abortion to the biblical definition of murder. The main areas in my research paper will be why abortion should be illegal, the alternatives to abortion and the social and biblical approach when dealing with abortion. In this publication the author is strongly against abortion and she termed it as the worst case of murder in the society. According to Naden it is against the society and biblical norms to carry out an abortion (95). In Bacon’s words, abortion should not be treated as a way by which women are satisfied and taken care of. The author further argues that perpetrators of abortion should be prosecuted and charged with murder (68). The arguments by Libby revolve around ethical and moral issues related to abortion. The author argues that a child should be born even in the most complicated was so long as the existence of the mother is not jeopardized (113). Hunt argues that abortion is a shortcut by which individuals use to avoid responsibility (98). In an ethical and moral way, parents should be accountable for their own deeds. The author also uses biblical theories to support his stand against

Cloud Database Essay Example for Free

Cloud Database Essay Introduction: The cloud computing is the next generation of the computing, its advantages, advancements and research are a plenty. In recent years, the term â€Å"cloud computing† has been critical in the world of IT. Cloud computing, or the use of internet-based technologies to conduct business, is recognized as an important area for IT innovation and investment (Armbrust et al. , 2010; Goscinski and Brock, 2010; Tuncay, 2010). Cloud computing has spread out through the main areas related to information systems (IS) and technologies, such as operating systems, application software, and technological solutions for firms (Armbrust et al., 2010). The promise of cloud computing is to deliver all the functionality of existing information technology services even as it dramatically reduces the upfront costs of computing that deter many organizations from deploying many cutting-edge IT services (J.Staten, 2009). Cloud computing represents a convergence of two major trends in information technology — (a) IT efficiency, whereby the power of modern computers is utilized more efficiently through highly scalable hardware and software resources and (b) business agility, whereby IT can be used as a competitive tool through rapid deployment, parallel batch processing, use of compute-intensive business analytics and mobile interactive applications that respond in real time to user requirements (W.Kim, 2009). The impetus for change right now is seen predominantly from a costs perspective, as organizations increasingly discover that their substantial capital investments in information technology are often grossly underutilized (Sean Marston et al., 2010). Although there have been many recent publications that discuss various features, opportunities and issues related to Cloud services ([Jane Anderson et al., 2010], [Sam Goundar et al., 2011]), but only few scholars have attempted to explain the factors for adoption of cloud database ([Chinyao Low et al., 2011]). Related studies have looked at Strategic research model for Enterprise Information Planning adoption with Technology, Organization and Environment as moderators (Liu hongjun et al., 2010). The gap in this research is that both TOE and TAM model are not being looked as one model explaining Cloud database adoption. This study investigates the cloud database acceptance by combining the work done by (Chinyao Low et al., 2011) pertaining to Understanding the determinants of cloud computing adoption and (Liu hongjun et al., 2010) pertaining to Strategy Research of Enterprise Information Planning based on TOE-TAM model. Also this study discusses about the key advantages and challenges faced by implementing Cloud database. As the cloud services are increasingly expanding through research and development. This study will be constructive to the cloud service development and growth. Literature Review: Nevertheless, the Technology Acceptance Model (TAM) provides one of the most parsimonious, yet robust, models in explaining Information and Communication Technology characteristics and their effects on consumer adoption/use of new ICTs (Kenneth C.C. Yang, 2005). Internet is a product of Information Technology; as such Internet Cloud services should be explained as a part of Technology Acceptance Model (Davis 1989; Davis et al. 1989). TAM is a parsimonious and theoretically justified model intended to explain information technology adoption (van der Heijden, 2003). TAM has two main keywords which are user’s adoption intention and actual usage. The user adoption intention is called as â€Å"Perceived usefulness†, which is defined as â€Å"the degree to which a person believes using a particular system would enhance his or her job performance† (van der Heijden, 2003). The actual usage is called as â€Å"perceived-ease-of-use†, which is defined as â€Å"the degree of to which a person believes that using a particular system would be free of effort† (van der Heijden, 2003). TAM theorizes that perceived ease of use and perceived usefulness affect the consumer adoption decisions (Venkatesh and Davis, 2000). Organization will have influence on new technology acceptance from three aspects: T (tech), O (organization) and E (environment). The tech includes existing technology of an enterprise and technology which has not been introduced on the market. Organization generally refers to the scope and scale of an enterprise, including management structure characteristics, and human resource status. Environment is also called regulation on industry and transactions with partners, competitors and government. TOE model is highly systematic, widely used to analyze influence factors of information technology adoption in different fields in recent years. Several studies (Chau and Tam, 1997; Chong and Ooi, 2008; Kuan and Chau, 2001; Lin and Lin, 2008; Oliveira and Martins, 2010; Pan and Jang, 2008; Shirish and Teo, 2010; Zhu et al., 2004) have been credited with proposing the TOE framework, developed by Tornatzky and Fleischer (1990), to analyse IT adoption by firms. The TOE framework identifies three context groups: technological, organizational, and environmental. The technological context refers to internal and external technologies applicable to the firm. Organisational context refers to several indexes regarding the origination, such as firm size and scope, centralisation, formalization, and complexity of managerial structure and the quality of human resources. Environmental context refers to a firm’s industry, competitors and government policy or intention. The TOE framework is consistent with Rogers’ (1983) theory of innovation diffusion (Pan and Jang, 2008; Shirish and Teo, 2010; Wang et al., 2010), which recognizes the following five technological characteristics as precedents for any adoption decision: relative advantage, complexity, compatibility, observability, and trial ability. Therefore, the TOE framework explains the adoption of innovation and a considerable number of empirical studies have focused on various IS doma ins. Swanson (1995) contended that adoption of complex IT innovations requires an advantageous technology portfolio, organizational structure, and environmental strategy. Chau and Tam(1997) adopted the TOE framework and explained three factors that affect the adoption of open systems. These factors are the characteristics of the innovation, organizational technology, and external environment. Kuan and Chau (2001) confirmed the utility of the TOE framework adopting complex IS innovations. Several studies are grounded in the TOE framework for assessing the value of e-business at the firm level (Lin and Lin, 2008; Oliveira and Martins, 2010; Zhu et al., 2004). They found that technological readiness (the significant factor), financial resources, global scope, and regulatory environment contribute strongly to e-business value. Hong and Zhu (2006) considered the TOE framework in the adoption of e-commerce and the identification of new factors that fit the characteristics of type III innovation. Shirish and Teo (2010) demonstrated the impact of information and communication technology (ICT) on the TOE framework and suggested that policy makers should consider measures to enhance development of e-government and e-business collectively. Pan and Jang (2008) examined the factors within the TOE framework that affect the decision to adopt ERP in Taiwan’s communications industry. Chong and Ooi (2008) utilised the TOE model empirically to examine the factors that affect the adoption of the RosettaNet standard. Conceptual Model: The foundation of theoretical model consists of TAM and TOE model. During the last two decades, Technology Acceptance Model (Davis 1989; Davis et al. 1989) has emerged as a powerful explanation to account for the influence of technology acceptance behaviors in a wide variety of IT. This study focuses on positive effect of Technology, Organization and Environment on the Technology Acceptance Model among high-tech Industries. Few previous studies, if any, have focused on the adoption and acceptance of cloud database. Nor did previous studies examine the effect of TOE and TAM for the acceptance of cloud database. Research Model: Based on our theoretical proposition that relates TOE (Technology, Organization and Environment and Technology) and Technology Acceptance Model (TAM) a research model (Figure 2) has been developed and propose six hypotheses grounded in the cloud database context. Technology Acceptance Model and Cloud Database: A cloud database is a part of Information Technology; as such the intention to use the cloud database should be explained in part of Technology Acceptance Model (TAM). This model has been used in number of research and numerous empirical results show that TAM is a parsimonious and robust model (Gefen and Straub, 2000). According to TAM, the intention to use a new technology is affected by 1.Perceived usefulness (PU) and 2.Perceived ease of use (PEOU). PU is defined as a belief that using a technology will enhance a person’s job performance, while PEOU is defined as the degree to which a person believes that using an IT will be free of effort. TAM has been discussed in great detail by (Gefen and Straub 2000; Venkatesh and Davis 2000). As shown in previous research (Gefen et al. 2000), this study hypothesize that paths predicted by TAM apply also to internet cloud service usage. As in previous TAM studies, the underlying logic are users react rationally when select an Information Technology to work on. The more useful and easy to use is the internet Cloud service in enabling the users to accomplish their tasks, the more it will be used: H1: PEOU will positively affect PU of an internet Cloud service. H2: PU will positively affect intended use of an internet Cloud service. H3: PEOU will positively affect intended use of an internet Cloud service.

Countless stereotypes and negative representations exist

Countless stereotypes and negative representations exist I. Introduction A countless stereotypes and negative representations exist about the Middle East by the Western media. It is known that media is very powerful source that shapes peoples minds and opinions. For some people, media is the only source they acquire their information through, especially when it comes to other cultures and populations. Western media coverage of the Middle East issues, Arab, and Muslim world is clearly a continuous subject. These stereotypes and negative representations have negative associations as Westerns assume that every member of a certain group has the same characteristics. As mentioned by Macdonald (2003), stereotypes homogenize people and put them under the same umbrella which results in biased pictures. While stereotypes can be sometimes positive, still negative stereotypes are much more problematic, causing conflicts. (Macdonald 2003). It seems that Western media is have always been having the tendency to misrepresent Arab Muslim women as Islam came around. As Miladi (2010) said, Western does not know much about neither Islam nor Arab cultures nor traditions. As a result of this lack of knowledge, the Western media tends to represent Arab Muslim women as oppressed, victimized, and have no voice, and this is because of Islam, mainly the veil. In his research paper, Morin (2009) pointed out that the veil is being misrepresented by the Western media since forever; the Western media is fascinated by the veil or the Hijab. The issue of veil and women who wear the veil is a common misunderstood concept in the West. Westerners often think that this is a harsh custom that Islam requires of women. They claim that these women have no freedom or dignity for wearing these veils and that they look like ghosts in this custom. In some old movies, the Islamic custom is portrayed as a way for women to play with identity and her sexuality. But in fact, these veils actuality help protect women. (Posetty, 2006). Stereotypes may take the form of both physical stereotypes and mental stereotypes. The physical stereotypes are usually related to the concept of the veil as women who wear the veil are seen as anti-West and extremists. As for the mental stereotypes which can be very dangerous, it is caused by narrow-minded ideas and false data. Mental stereotyping of Arabs in the Western media includes portrays anti-Western attitudes, extremism and terrorism. In fact, the Westerns have ignored the fact that Islam is a tolerant religion that gave women the right to be educated and the right to participate in political, economical, and social activities in their community. Women were also given the right to vote, the right to inherit property and take charge of their possessions (Miladi, 2010). Perhaps some of these rights are disallowed or denied by Muslim women today not because of Islam, but because of cultural traditions that should not be correlated to Islam. The problem of these negative stereotypes has begun long time ago as it was rooted by the Arab misrepresentation. Stereotyping of Arabs has been dominating the Western media and was highly evoked since the incident of 9/11. All Arabs have been stereotyped as terrorists and extremists. It also started with the theory of The Clash of Civilizations that was written by Samuel P. Huntington in 1997. (Macdonald 2003). In his thesis, Huntington stated that the conflicts between the West and the Middle East will be resulted by the clashes of religions, and cultures, and that there is a new enemy to the Western world that is emerging which is Islam. According to Morin (2009), what also evoked the stereotyping towards Arabs and Muslim world is that the Arab media that is also practicing stereotyping of Westerners as enemies of Islam and Muslims across the world. Somehow through these misconceptions, Western media is always under the impression that Arab women are caged in the Arab world and its culture as well as being oppressed and victimized just because of the way they dress. Because of these images, it is always neglected that there are so many business women in the Arab world and that the rate of education in the Arab world is very high among women who indicates that women are well educated at the Arab World as well as that they are granted almost the same rights of men (Ahmed, 1992). In order to improve the situation in the Western media according to Ahmed (1992), it is the role of mass media to create better understanding about the Arab cultures, religions, and traditions about the Arab Muslim women. In addition, it is the Arab Muslim womens role in political, social, and cultural fields to change these stereotyping that is dominating the mass media. II. Literature Review Since the last couple of decades, the subjects of Islam, the Muslim community and especially Muslim women seem to have dominated the Western media. It started with the excessive coverage of September 11, the war in Afghanistan and Iraq, the banning of the veil in Europe, to the terrorist attacks and suicide bombers in the Middle East. These are just a few images to name that the Western societies and countries have been absorbing in their daily lives, eventually forming their attitudes, perceptions and ideas about the Muslim world. It all started with Samuel P. Huntington (1997) â€Å"Clash of Civilizations†, according to Macdonald (2006). It was Huntington who came within reach of this problematic relationship between the East and the West. â€Å"Clash of Civilizations† is a part in his book that is called â€Å"The Rest Vs. The West. (Macdonald, 2006). After the Cold War ended, the desire to search for a new global ideological threat has emerged to replace the collapse of Communism. Since then, it was predicted by the Westerns experts that the Western World is facing a new enemy: Islam. Macdonald (2006). Huntington notion pointed out that Islam has a noticeable contradictory vision and action to the Western ideology, ideas of liberty, and democracy. This phenomenon has been developed and spread into a discourse and got fully attention of the Westerns (United States, the United Kingdom and its allies) perceptions and its relationships towards the world of the Middle East, the Muslims and Islam. As a result of such phenomenon and ideology, the stereotypical idea that Islam and its followers are anti-democracy and anti-Western has become fixed within the minds of the Western society. (Macdonald, 2006). The acts of stereotyping persuade people to respond and behave in the same way that is both negative and prejudiced. The word Arabs is meant to portray a person from the Middle East, it also meant to portray this Arab as terrorist, ignorant, and a person that contradicts with the Western ideologies. In spite of the reality that these persons are from different countries, with varied cultures, attitudes, beliefs, and a diversity of religions, they are typify by one word â€Å" Arabs†. (Cheney, 1986). Several movies have been misrepresenting Arabs men and women through the years. It is has been pointed out by Cheney (1986), that Jack Shaheen, (2003), stated that 900 films done by in the American cinema showed how Arab men women and children shaped as different and threatening. Hollywood films from 1896 until today portraying Arabs as heartless, enemies, cruel, burglars, extremist in their religion, brutal murderers, and abusers of women. (Cheney, 1986). History shows that since the beginning of cinema, Hollywoods movies have been misrepresenting Arab women. Clearly, film makers did not create these images but inherited Europes pre-existing Arab stereotypes. These images have been created long ago; in the 18th and 19th centuries, European artists and writers offered fictional versions of women as bathed and submissive exotic â€Å"objects†. As a result, through the time, the stereotype came to be accepted as valid, becoming a permanent part of European popular culture (Cheney, 1986). In his book â€Å"Reel Bad Arabs†, Shaheen noticed that â€Å"In Arabian Nights fantasies such as The Sheik (1921), Slave Girl (1947), and John Goldfarb, Please Come Home (1964), Arab women appear as leering out from thin veils, or as unsatisfied, disposable ‘knick-knacks lounging on ornate cushions, scantily-clad harem maidens with bare midriffs, closeted in the palaces womens quarters and/or on display in slave markets† (Shaheen, 2001:23, cited in Cheney, 1986). The stream continues in the third millennium. In Disneys remake of â€Å"Around the World in Eighty Days† (2004), for example, Arnold Schwarzenegger portrays Prince Hapi, a Mideast sheikh with ‘one hundred or so wives. This means that films continue to show Arab woman as a slave for sex, even though the image of a terrorist dominated after 9/11. A research paper aimed to analyze U.S. and international newspaper articles on Arab and Muslim women from 9/11/01 till 9/11/05, in order to understand how women who wear the veil are represented in western media. It was found that Reporters rarely give women the chance to speak to look beyond the stereotype and get to know Arab women. Whether oppressed, victimized or turned into a superwoman, that woman in the news is more often not caricature of the Arab and Muslim woman in real life. Readers have not yet able to receive a consistent and accurate representation of the diverse personalities, lives and opinions of these women. (Sakr, 2004). Its been always known that TV shows influence Western people perceptions and attitudes towards various issues, especially when it comes to issues related to the Middle East and Arabs. So, most of the misperceptions towards Arab women are caused by the flow of information through TV stations. (Kaufer Al Malki 2009) According to Kaufer Al Malki (2009), on the 28th of September 2009, Oprah Winfrey hosted the â€Å"Goodwill Ambassador for the UNICEF†; the famous Lebanese singer â€Å"Nancy Ajram† on her TV show on CBS station. In that show, Winfrey referred to Lebanon as being â€Å"deeply conservative† and presented a documentary that shows Lebanese women veiled like the Afghani ones and compared these women with Nancys Ajram style and dance moves. With no doubt, Oprahs documentary misrepresented Lebanese women and created misconception in the minds of Western people about Lebanese women who are the most modernized women in the region. In fact, Nancy Ajram style and fashion represent a large segment of Lebanese females. Statistics show that 75% of the Lebanese women are unveiled and have freedom of dress; they have their full education that exceeds that of men with 44 % compared to 40 % of men. The media is fascinated by the portrayal of Arab women and they way they dress. According to Ahmed (1992), when it comes to portraying Muslim woman, the media in the West seems to be attentive and obsessed by the way they dress which is the veil in particular which has resulted in a great number of reactions and debates. These debates shows that the veil is perceived as a sign of cultural difference in the Western world as it differentiate Arab women from Western ones. (Ahmed, 1992). Muslim Arab woman are always badly portrayed as the shapeless and ghost women in their Islamic dress .they are really confusing the western normal people as its not their fault that what they are seeing on TV is that its the fault of the western media. The Negative stereotyping and reactionary reporting have historically symbolized coverage of Islam and Muslims and have been reflected clearly in the theory of Orientalism created by Edward Said in 1978 which states that the East and its populations are considered backward, barbaric and outsiders to Western society. (Posetty, 2008). As a result, it seems that the media helps in creating the image of the Muslim women as the oppressed other, which will lead to imprecise conclusions, stereotypes and misperceptions of these women. (Macdonald,2006). According to the Orientalist theory, when women are portrayed, they are portrayed as being oppressed, exotic, mysterious, and shy. In addition, the Western media have always been portraying Arabs as violent, stupid, and cruel people that treat women as objects and that they are marginalized in their own society, and that the East all alike in their image for the West. (Macdonald,2006). Therefore, when the Western media frames women as sexual slave and oppressed by men as they are abusing their women, beaten, and humiliated, they are being truthful as this is the image that has been always stuck in the Westerns minds. In fact, the West has been stereotyping Arab women since forever, and they didnt change their look for the Arab women till now. Photographs and Frencp9th Century paintings represented Arab women as property, toy of men, submissive and still, dependent on a man who is the only motive for their survival. (kaufer, 2009). Terms such as the veil, the harem, female circumcision helped in the formation of such misconceptions as well as gave the impression to some of the associated images with the oppressed Muslim woman. The problem is that these perceptions have been incorrectly generalized with no differentiation. (Gwinn, 1997). This problem has made it harder for the veiled Muslim women living in the West, as they tend to suffer more from the intolerance from the way they dress, in addition, they are hardly accepted in the Western communities. (Mohanty, 2005). Arab women in immigrant communities and who are living in Western societies, are victims of these negative stereotypes and gender based media representations. As Morin (2009), noted that these women face negative media coverage that is based on cultural misconceptions and the recent political conflicts that have spoiled Arab-Western relations. As a result, Arab women in immigrant communities cannot win the fight for better media recognition while they continue to be viewed inside the limit of traditional Arab-Islamic stereotypes. (Morin, 2009). As Posetty (2008) stated in his article, in the portrayal of Muslim women, attention is frequently focused on the way they dress, with their clothing seen as a symbol of their threatening, alien status. Images of Islamic dress are increasingly used in the media as visual shorthand for dangerous extremism, and Muslims all over Europe are suffering from the consequences of such associations. The main problem as Ahmed (1992) pointed out, is that the act of veiling among Muslim women or the veil itself is often associated with the lack of traditionalism and backwardness that does not fit into the modern society and among Western women who do not need to veil (Ahmed, 1992). This phenomenon suggests that we can reach the other cultural difference and how the West is fascinated with otherness and still continues within the Western media towards the Muslim world (Ahmed, 1992). Ayish (2010) pointed out in his paper that the Western media tends to portray Arab men as aggressive and abusers of women, and that they control women. Media portray that the women is always wearing her veil, staying at home raising children and only obey her husband who she fears. Newspapers studies has showed that Western illustration of Muslim marriage issues is vague and this is because the lack of the knowledge of foreign cultures and religions One could disagree that the major issue is Islamophobia, many Western journalists, unfamiliar with Islam religion, have a tendency to view the faith as cruel, backward and the contradictory of tolerance. (Ayish, 2010). Morin (2009) stated in his research that stories investigated about Muslim women have shown that Western news reports represents women as the oppressed, mistreated wife, who is obligated to a prearranged marriage by her parents or obligated out of a marriage, and that she is helpless and voiceless in both situations. Another disproportionate as stated by Ayish (2010), Sometimes, the Arab Muslim women is represented as the money hunter, who does not think about who she marries as long as the man she is going to marry is rich enough to indulge her hunger for money. In these situations on the other hand, Arab Muslim men think with different greed, they are sexually deprived and tends to treat women as sexual objects. The men are also harsh and controlling, playing with womens feelings and threats women through oral divorce. Women are thus represented by the Western media as weak and have no rights which permit men to claim superiority (Ayish, 2010). Dominant images of the veiled Muslim woman are always covered in the Western media to present the Muslim woman as a victim as well as being oppressed. (Ahmed, 1992). The veiled of Arab Muslim women has always been misrepresented by the media as it has became a symbol of the oppression of the Muslim woman. This representation as stated by Ahmed (1992), has been highly evoked since the event of the 9/11. As noted in Posetty (2008) research paper, Alison Donnell argues that the September 11 terrorist attacks resulted in media representations of veiling as an object of mystique, exoticism and eroticism and that the veil, or headscarf, is seen as a highly visible sign of a despised difference. The oppression of Muslim women has been regularly used in Western media as suggestive of the barbaric and pre-modern characteristics of Islam. As Helen Watson comments in her article ‘the image of the veiled Muslim woman seems to be one of the most popular Western ways of representing the â€Å"problem of Islam†. (Posetty, 2008). According to Ahmed (1992), the veil has become the typical symbol of womens oppression in Islam, and is perceived as it creates hostility to Westerns. In fact, the Western media has ignored the fact that veiling as a practice existed before the rise of Islam, especially in Syria and Arabia. It was also a custom among Greeks, Romans, Jews and Assyrians, and not only to Islam. At that time, the veiled Arab woman was perceived as respectable and protected. (Ahmed, 1992). However, as Ahmed (1992) pointed out, the veiled woman is usually represented as having denied pleasure, fun, or bodily self-expression. In some of the Western conceptualizations veiling is used as a means of performing femininity self-exploration and play with identity. With these rising and continuous prejudices against Muslims and, especially, Muslim women, it seems to demonstrate that there is still a huge gap, a barrier that appears to prevent a sense, approval and understanding towards the Muslim ‘other. And by ‘the other we mean ‘the oppressed, ‘the traditional-bound, ‘the factory-worker, ‘the poor, etc. (Macdonald,2006). As mentioned before, besides the veil, discussions of the circumcision, polygamy, the sharia (Islamic) law, the harem, forced marriages, etc, are just a few issues that have made this group of women fit into the absolute, homogenous ‘oppressed Muslim woman category. (Macdonald,2006). As noted in Falah Nagel (2005) paper, the problem lies when these visual images tend to portray Muslim women as a stereotypical figure; an oppressed figure suffering from a harsh culture. The veil especially is the major theme that is associated with the limitations and the oppression of Muslim Arab women as it was constantly deployed and replayed again in our visually dominated culture. Falah Nagel (2005) argue that the veil is not only representing the oppressed Muslims and Muslim women world, but also the hidden assumption about the superiority of the West in relation to that world. In this case, the figure of the veiled Muslim woman that is being represented through the media, is tending to represent these women as passive victims, muted, untraditional, and oppressed, which therefore creates a cultural-ideological barrier with the Western women. Thus, the problem is that the danger that is resulted from these representations of veiled Muslim women tends to create a division bet ween Western women (as modern, liberated) and Eastern women (as backward, oppressed), while also ignoring the diversity of practices, views and experiences of these women. As Falah Nagel (2005) pointed out, it seems important that the question on how to communicate with the other who is culturally and traditionally different has become one of the most urgent and immediate agendas within North-South/West-East relations and interactions. What is needed is an understanding of this sense of ‘urgency, ‘gaps and ‘barriers that links to the Westerns knowledge of the ‘veiled Muslim woman (Falah Nagel, 2005). As a result, veiled Muslim women become muted and misrepresented. Another major feature found in the Western media especially in advertising is the imagined perspectives such as the myths and fantasies Western culture has about Islam, the Muslims, and especially, veiled Muslim women. This means that not only misconceptions and misunderstandings towards Muslim women have been continuous in modern times, but it has also became widespread and universal by the advent of modern technology. (Falah Nagel, 2005). Miladi (2010) pointed out in his research paper that modern images of Muslim women in American advertisements, argues that Western advertisers tend to spread stereotypes and the wrong representations of the veil and Muslim women in order to appeal to consumers. As a result, advertisers use certain images of Muslim women that have been historically fixed in the Western mind, such as the harem, the hammas (public baths), the mysterious veiled woman or the oppressed woman living under an oppressive ruler or men and use this to attract consumers. The veil especially is itself is considered as an enormous marketing tool, as marketers often use the veil in order to sell sex. (Miladi, 2010). The use of the oppressed women and the veil in advertisements will make the Western consumers think that by buying the advertised product as well as buying the favors of the mysterious woman behind the veil. (Miladi, 2010). The problem as stated by Miladi (2010), is that Westerners are usually buying certain products for buying these imaginary images of the ‘other. As a result, through the continuous and repetitive collective exposition to the media, a larger collective imagination will continue to be created and produced about this image of the imaginary veiled Muslim woman â€Å"other†. As mentioned by Gwinn (1997), the oppressed veiled Muslim woman in the ads may also be connected to the rising prejudices and debates that surround Muslim women and the veil in the Western world. The oppressed stereotypes of Arab Muslim women as stated by Ahadi (2009), has negative impacts on those women that is very obvious. Stereotypes occur when individuals are classifieds by others as having something in common because they are members of a particular group or category of people. Media stereotyping of women as objects and helpless beings creates very low expectations for societys Arab women. As mentioned by Morin (2009), women living abroad face distinctive discriminations from the Western communities. Western women are always considered as superior to Arab Muslim women especially, the veiled ones. In fact, Arab Muslim women are being oppressed by the negative representations created by the Western media. In addition, these representations may impact on these women psychologically as Western populations perceive the veil as a barrier between them and the veiled women. III. Body Numerous stereotypes and defaming of Arab Muslim women have been controlling the western media. Samuel P. Huntington wrote a theory called Clash of Civilization about Islam has different believes and values that contradict with the Western idea of liberty and democracy, and that Islam is the solo enemy of westerns and the main reason that the world will not going to improve. Islam and Arabs have a way of thinking and believes that is very different than the west has. And that the west see that the road to freedom and democracy of the societies is blocked by the Islam ideologies that block the world from reaching freedom and democracy at its fullest point, from here the stereotyping of Arab Muslim women began. The stereotyping of Arabs in general has taken its fullest load since the incident of 9/11. Westerns have blamed Muslims and Arabs for this tragic incident, and they started to look at them as the main enemies of the west and that if there are any terrorists in the world they are Muslims or Arab Muslims. The westerns have been Arabs have been subjected to discrimination and violence since 9/11, a Muslim girl for example that works in a rental car company was simply fired because she was told that she cannot wear her veil, also a hotel employee stated that he was cursed many times and that people called him Taliban and Osama. Following the September 9/11 attacks on the USA, stereotyping of Muslims, and Muslim women began with such great hatred toward Muslims and Arabs. That the Islam and Muslims are terrorists, thieves, spiteful, merciless, extremist, vicious murderers, and abusers of women. The beginning of the stereotyping of women in the western media was that the women are abused by the Arab men, and they are beaten and they are sex tools for the men, and they abuse them mentally and physically, and that they only please the wishes of men without thinking, and theses are some examples of the way of the western media portrayals of Arab Muslim women. After the attacks of 9/11, the world initiated a campaign against Islam and they started condemning Islam as a religion of violence and terrorists. Surrounded by all these accusation there were people who needed to understand the accuracy of the religion of Islam, to know if it is in fact a religion of terrorism or not?. The overstatements of the media reporting after 9/11 attacks, lead the people to be convinced that the Arabs and Muslims are terrorists and they are cruel and heartless that they want to demolish the west. Hollywood and media personnel are also responsible for making the people believe that the Muslims and Arabs are terrorists. Film creators, and Cinema producers continue to make movies and films that target the Arabs as a terrorists and murderers, they stereotype the Arabs with the 5 Bs, which are Billionaires, Bombers, Belly dancers, Bedouins, and Barbarians. Jack Shaheen made a movie called Reel Bad Arabs demonstrated that the western movies industry are fanatical with portraying Arab women in their movies, and they portray the Arab women from the western point of views, and they didnt change anything during the years of portraying of Arab women, its the same point of view. Jack Shaheen said that the portray in western media of Arab women are mostly as slave girls, a woman wears veil that shows all her body, they are belly dancers that seduce men, barbarian, they are gold diggers, that they are welling to do absolutely anything for the sake of their well being. Jack Shaheen in the part of the western portrayals of Arab women as gold diggers, and barbarians and gypsies is right and I agree with him in this part. Furthermore, the remake of the Disney movie Around the world in 80 days they show Arnold Schwarzenegger as an Arab Sheikh, that have over a 100 wives, that are slaves just for sex. This shows that the Arab men are not pleased with just one woman or wife; they need more from everything, even from women. This part tackles a very important issue which is Shariaa Islamic law, which states that the man has the right to marry 4 wives at the same time, and this believe of marring more than one wife is totally rejected in the western believes and ideologies from the beginning, they dont understand this part from the Islamic law to talk about it or to misrepresent it like this in their movies. Even though they portray Arab women in diverse descriptions, Slave girl, playful, self centered, but after the September 9/11 attacks, the terrorist image was the image that controlled over the mind of the western people and the western media. The TV manipulate the people in a huge way, it affects the attitude, behavior, believes and the opinions of the people. Media people take gain of this point, and the western people are badly informed about Arabs and Arab women, and that their information about Arabs is from movies and TV shows. The image there are consistent in the movies is that the Arabs are terrorists, they take this part and they stereotype Arabs and Arab women without studying them or their culture, they stereotype them in the way they would like the world to see them in it. they have succeeded in making the people when they hear the word Arab or Arab women they think of terrorists, cruel, merciless, barbarians, gypsies, robbers, monsters, beaters of women, use women just for sex, women are slaves. Its widely known from the western media and western image what is the image the Arab have in general, the image that have started by the Arab are Orientalists about Harem of the Arab, Arab dancing, Arab women are locked in doors and they are not allowed to get out except with the permission of her husband, and that the women are substandard than men, they are not allowed to be involved in public issues. These are the idea and images that the western have about the Arab women, in western media and cartoons regrettably. The majority of Arabs are passive to the stereotypes of western media toward them, but for the Arab women the issue is very sensitive. Western media is fanatical about the dress code of Arab women, mostly the Veil of the Arab women. Arab women are portrayed as overweight, loose-fitting women, in their loose dress and their unattractive shaped veil that doesnt show the feature of their body, they portray them even in caricature and some magazine and programs. The concept of the Arab veil for the western was always that the Arab women have the life of suppressed and the victimized, poor, isolated creature politically and culturally that is forcibly is wearing this veil and is being like this. According to Gwinn (1997), he tackled the point that the veil of the Arab women is reflecting in the western media to be the well-known method of representing the Arab women and to represent the dilemma of Islam. The fact is the veil was in the pre Islam era, was the custom of Romans, Jews, and Gr eeks. But after the Islam had spread and the Muslim women started to wear the veil as God said to cover their hair, the west started to stereotype the veil with Islam and Muslim women, and finally terrorists women. The veil of Arab women is distinguished as a threatening to the peace and as a terrorist symbol and its also seen as a alien as declared by Posetty (2008) in his article. The way Arab women dress and the veil is seen in the western media as a symbol of terrorists. Consequently, the Arabs are suffering from the result of these stereotypes all over Europe and the west countries, that make them in a continues threat every minute of everyday due to these portrayals. According to Ahmed (1992), the issue of veiling of women is that the concept is associated to the lack of traditional values and backwardness that doesnt go with the

One Flew Over The Cuckoos Nest Essay -- essays research papers

Freedom is defined as 'the condition of being free of restraints'; but freedom for me has a greater and deeper meaning. Freedom is the power to make one's own decisions, the power to laugh, the power to speak one's mind with out boundaries. Freedom is a frame of mind. One is only truly free when they themselves believe it to be so. This mentality of freedom is best seen in Chief Bromden's character. Although he lives in world full of rules, he slowly but surely breaks from the chains, and begins to believe himself free, regardless of his location. This way of thinking, lead him to finally become physically free. In the beginning of the novel the Chief is stuck in some sort of "fog" that acts as his way of hiding from the outside world and all his problems. Everyone on the ward thought him to be a deaf mute because he never talked. But the truth was that he wasn't deaf or mute, but it wasn't until he started coming out of the fog, that he began to improve. Chief once said that, " he knows you have to laugh at the things that hurt you just keep yourself in balance, just to keep you from running plumb crazy"(123). Laughter is what helped him to come out of him fog and talk for the first time in many years. " At first I started getting real mad. I though he was making fun of me like other people had†¦but the more I thought about it the funnier it seemed to me. I tried to stop but I could feel I was about to laugh-not at McM...

How calcium is absorbed in the body Essay

Calcium in the diet of a teenager is actively absorbed in the small intestine and transferred into the intestinal capillaries. Describe the route this calcium would follow to end up in the upper arm. Describe in detail the role of calcium at the neuromuscular junction as well as its role in the mechanism of muscle contraction and relaxation of the triceps. Considering the function of calcium in bone growth, explain in detail how the humerus would grow in length. Calcium in the diet of a teenager is absorbed in the small intestine and transferred to the intestinal capillaries. It diffuses into the bloodstream through the gastric vein into the hepatic vein and then through the common iliac vein into the superior/inferior vena cava that brings the blood into the right atrium of the heart. The sinoatrial node which is located in the right atrial wall, would send an electrical impulse through the heart, causing it to contract. This would then trigger the AV node (which is located between the septum between two atria) to contract as well. When the AV node contracts it sends an impulse through the AV bundle and into the purkinje fibers (which in return causes the entire heart to contract). After going through the right atrium, when the heart contracts it opens up the tricuspid valve, therefore pushing the calcium into the right ventricle. When the heart contracts again (SA node contracts again through AV bundle and purkinje fibers) it causes the pulmonary semilunar valve to open and enters the pulmonary trunk and pulmonary arteries which then brings the blood into the lungs. Then it goes through a systemic loop (the tissue capillaries of the lungs) , which takes the now oxygenated blood and returns to the heart via the pulmonary veins from the lungs. Then from the pulmonary veins the blood enters the left atrium (SA node will contract, causing AV node to contract, sending impulse through the AV bundle, ending at the purkinje fibers) and calcium forces through the bicuspid valve, and into the left ventricle. Then the heart contracts, and (SA node/AV node/AV bundle/purkinje fibers) causing contraction and blood travels through the aortic valve and then into the aorta. From the aorta, the calcium in the blood goes into the right and left subclavian artery and branches down to the axillary artery, and then towards the bra chial artery. From the brachial artery, the oxygenated blood containing calcium in it, goes to the muscles of the upper arm (the brachii muscles) and gives nutrients to the tissue cells. Calcium plays an important role in muscle contraction. Firstly, an action potential arriving at the acon triggers the release of the neurotransmitter called acetylcholine (ACH) at the neuromuscular junction. The acetylcholine (ACH) binds with the muscle receptor and sodium ions (Na+) are released, which triggers the action potential in the muscle cell. The action potential transmits through the sarcolemma. The calcium (Ca+) ions are then released from the sarcoplasmic reticulum. The calcium ions bind with troponin (making it change shape) which makes the troponin release tropomyosin. The myosin then binds to the actin. With the hydrolysis of ATP the myosin head changes shape and a cross-bridge is formed causing the muscle cell to contract. This cycle repeats itself until the contraction is done, or when there is nor more calcium or ATP energy. Once the triceps muscle is relaxed then the calcium gets back into the sarcoplasmic reticulum. During relaxation of muscle cells, the level of calcium in sarcoplasm is low and the troponin holds the tropomyosin in position to block myosin-binding sites on actin. During contraction of the muscle cells, a muscle action potential opens calcium channels in the sarcoplasmic reticulum and the calcium flows into the cytosol. The growth of bones can happen through two different types of ossification which include: intramembranous ossification and endochondral ossification. The process for the growth of a long bone like the humerus, the process of endochondral ossification is used. This takes place on the epiphyseal plate (made from remaining hyaline cartilage) in the metaphysis area of the bone. There are four zones on the epiphyseal plate: a) the resting zone which contains the chondrocytes, b) the zone of proliferation where the chondrocytes divide and push the resting cartilage outwards, c) the zone of hypertrophic cartilage where the chondrocytes enlarge and lengthen the diaphysis, d) Zone of calcification- where dead chondrocytes and new one matrix is created. At the end of the growth period, the epiphyseal plates  are completely ossified and the epiphyseal plates close around the age from 18-25. The epiphyseal plates then become the epiphyseal lines. The calcium is a necessary dietary requirement for proper bone growth, development in the body, and to prevent bone deterioration or an example of a disease called osteoporosis.